AI-augmented outbound for real estate operators.
Cold calling, SMS, and AI voice agents — managed end-to-end by the team behind Collecting Keys. We run both layers and we know which one to use when.
Trusted by real estate operators in 23 markets
Real campaigns. Real numbers. Updated weekly.
We answer the question every operator actually asks: how many meetings did this campaign book, and what did each one cost?
Three ways to run outbound. Pick the one that fits.
Or let us run all three. Most of our best-performing campaigns use a combination.
Human Cold Calling
Trained US-based callers running your playbook.
- Dedicated caller assigned to your campaigns
- Custom scripts built around your deal criteria
- Live transfer on qualified prospects
- Daily call logs and recordings
- CRM integration with lead notes
AI Voice Outreach
Our Vapi-powered AI agents qualify leads at 10x the volume.
- Sub-800ms conversational latency
- Dynamic qualification against your criteria
- Real-time tool use and CRM updates
- 24/7 availability — including after-hours
- Automatic escalation to human callers
SMS Campaigns
10DLC-compliant outbound SMS at scale.
- Fully 10DLC registered — no carrier filtering
- Drip sequences and automated follow-ups
- Two-way conversational SMS
- Opt-out management and compliance baked in
- A/B test messaging across list segments
From list to booked meeting in 4 steps.
Discovery & Targeting
We pull and enrich your list (BatchData/PropStream) and build the playbook with you. No generic scripts — every campaign is built around your deal criteria.
Multi-Channel Outreach
AI voice + human callers + SMS — running in parallel, optimizing live. We test channels against each other so you know what actually works for your market.
Real-Time Qualification
Every conversation scored against your criteria. Hot leads escalated immediately. No waiting for a spreadsheet at the end of the week.
CRM Handoff
Qualified leads land in your GoHighLevel pipeline with full call summary, transcript, and next-action recommendation. Your closer picks up where we left off.
We're not reselling someone else's stack. We built ours.
Most outbound shops are just a GoHighLevel account and a dialer. They white-label someone else's tools and charge you a retainer to press play.
SimpliLeads runs on a custom-built outbound stack — purpose-built for real estate operators who care about cost per meeting, not vanity metrics.
Every piece of the pipeline is instrumented. We know which channel, which script, which time of day produces the best meetings — and we optimize in real time.
Vapi
Twilio
ClaudeGoHighLevel
BatchDialer
Neon
n8nBuilt on Claude
Qualification logic that actually understands the conversation. Not keyword matching — real comprehension of seller intent and motivation.
Vapi-native voice
Sub-800ms latency, real-time tool use. Our AI agents sound like people because they respond like people — no awkward pauses, no canned phrases.
GHL integration via official MCP
Leads land where you already work. Full context, full transcript, next-action recommendation — your closer picks up with zero ramp time.
From the operators behind Collecting Keys.
SimpliLeads was built by the same team that runs Collecting Keys — 500+ deals closed, 9+ active markets, and one of the most trusted voices in real estate investing.
This isn't a software company that read about cold calling. It's an operating company that built software to solve its own problems — then opened it up to other serious operators.
Built by people who run their own deals. Not by a marketing agency renting tools.
Listen to Collecting KeysWhy We Built an AI Voice Agent for Cold Calling
Mike and Dan break down why they invested in building their own AI outbound system instead of buying off the shelf.
The Real Cost of Outsourced Cold Calling
A transparent look at what operators actually pay per meeting across different outbound models.
500 Deals Later: What We'd Do Differently
Lessons from scaling across 9+ markets — the systems, the failures, and what actually moved the needle.
Transparent pricing. No retainers required to start.
Cold calling isn't dead. Bad cold calling is dead. Pick the plan that matches your volume and we'll handle the rest.
Starter
For agents and small operators testing outbound
- 1 dedicated human caller
- Up to 1,000 calls/week
- GHL integration
- Weekly performance report
- Campaign setup and script writing
Growth
For investors running multiple markets
- 1 human caller + AI voice agent
- Up to 5,000 calls/week
- SMS campaigns included
- Live campaign dashboard
- Daily performance report
- Dedicated account manager
Scale
For teams doing 100+ deals/year
- Multi-caller team + AI fleet
- Unlimited volume
- Dedicated success manager
- Custom integrations
- White-glove onboarding
- Priority support
Questions we actually get asked.
Stop burning data on outreach that doesn't work.
30-minute call. We'll review your current outbound, identify the leak, and show you what we'd do differently.
Book a Strategy Call